Cumbia is a Latin American music style that originated in Colombia's Caribbean coastal region. Traditional cumbia and its associated dance is considered to be representative of Colombia, along with Vallenato, Bambuco and Pasillo. Cumbia originated in the Caribbean coast of eastern Colombia, but there are also folkloric variants in Panama. During the mid-20th century, Colombian band leaders such as Pacho Galan and Lucho Bermudez orchestrated this Caribbean folklore and brought it to different parts of Latin America, where it gained particular popularity in Mexico, Argentina, and the Andean region. Cumbia began as a courtship dance practiced among the African slave population that was later mixed with European instruments and musical characteristics. Cumbia is very popular in the Andean region and the Southern Cone and was until the early 1980's more popular in these regions than the salsa.

It is often asserted that Cumbia is a variant of Guinean cumb? music. However, it should be noted that the rhythm of Cumbia can be found in music of Yoruba (more specifically, the rhythm is associated with the god Obatala), and in other musical traditions across West Africa. Cumbia started in the northern coast of South America, what is now Colombia and Panama, mainly in or around Cartagena during the period of Spanish colonization. Spain used its ports to import African slaves, who tried to preserve their musical traditions and also turned the drumming and dances into a courtship ritual. Cumbia was mainly performed with just drums and claves. The slaves were later influenced by the sounds of the new world instruments from the Kogui and Kuna tribes, who lived between the Sierra Nevada de Santa Marta and the Montes de Mar?a in Colombia and Kuna Yala in Panama. Millo flutes, Gaita flutes, and g?iros were instruments borrowed from these new world tribes. The interaction between Africans and natives of the new world under the Spanish caste system created a mixture from which the gaitero (cumbia interpreter) appeared, with a defined identity by the 1800s. (These gaiteros are not the same as the Venezuelan Zulian gaiteros.) The European guitars were added later through Spanish influence. According to legend, the accordion was added after a German cargo ship carrying the instruments sank as a load of accordions washed ashore on the northwest coast of Colombia.

The slave courtship ritual, which featured dance prominently, was traditionally performed with music played by pairs of men and women and with male and female dancers. Women playfully wave their long skirts while holding a candle, and men dance behind the women with one hand behind their back and the other hand either holding a hat, putting it on, or taking it off. Male dancers also carried a red handkerchief which they either wrapped around their necks, waved in circles in the air, or held out for the women to hold. Until the mid-20th century, cumbia was considered to be an inappropriate dance performed primarily by the lower social classes.